This Spring 2018, GUESS will introduce actress, singer, dancer, entrepreneur, philanthropist and fashion icon, Jennifer Lopez as the face of the GUESS Jeans Spring 2018 advertising campaign.
The campaign, art directed by Paul Marciano, Co-Founder of GUESS?, Inc., and shot by fashion photographer Tatiana Gerusova draws inspiration from Lopez’s life as a performer in Vegas and actress in Hollywood. Shot in an elegant villa, the images evoke classic GUESS campaigns with influences of Jennifer’s aesthetic and personal style.
Jennifer Lopez is an award-winning singer, actress, and entertainer who has established herself in both music and film. She is a successful recording and touring artist with record sales in excess of 75 million records sold and a cumulative box office gross of over $2 billion. Lopez is one of the most influential female artists in history. As an artist, entrepreneur, philanthropist, and fashion icon, Jennifer Lopez has been named Forbes magazine’s most powerful celebrity and People Magazine’s first Most Beautiful Woman in the world. Jennifer Lopez is a global icon and the ultimate multi hyphenate.